Shady Rays
Challenge
Embark on our collaborative journey with Shady Rays, a renowned American brand and global Shopify success story. Our design expertise, backed by data-driven decisions, optimized every web touchpoint. Meticulously crafting innovative tests, we drove conversions and increased revenue, fostering loyalty. This exceptional design and collaboration left a lasting brand impression
Solution
From the inception of creating new sub-brands like Deep Sea, Kids Collection, and Blue-Light Glasses, I delved into comprehensive market research and competitor analysis. Armed with insights, I meticulously designed unique logos, seamless UX interfaces, and captivating landing pages for each sub-brand.
The breadth of my responsibilities extended to the creation of compelling weekly email newsletters, captivating campaign and ad banners, and innovative ad creative. Not one to shy away from a challenge, I took on the task of enhancing the VIP membership areas and optimizing the checkout experience to elevate customer satisfaction.
For an entire year, I immersed myself in the intricate design tapestry of the Shady Rays website and brand, ensuring every pixel and interaction reflected their remarkable essence. Join me on this design odyssey and witness the profound impact of my hands-on approach on this awe-inspiring brand.
Result
Witness the global conversion surge and unparalleled success of Shady Rays—a beacon of eCommerce excellence. With a highly skilled growth team, we seamlessly integrated designers, developers, and data experts, working closely with the client.
Shady Rays shines as the epitome of eCommerce triumph, generating $60+ million annually.
